brand Manager , creative writer - mohamed AbdelHamied

o Analyze brand positioning and consumer insights
o Shape and communicate our vision and mission
o Translate brand elements into plans and go-to-market strategies
o Manage a team of marketing people working on brand initiatives
o Lead creative development to motivate the target audience to “take action”
o Establish performance specifications, cost and price parameters, market applications and sales estimates
o Measure and report performance of all marketing campaigns, and assess ROI and KPIs
o Monitor market trends, research consumer markets and competitors’ activities
o Oversee new and ongoing marketing and advertising activities
o Monitor product distribution and consumer reactions
o Devise innovative growth strategies
o Align the company around the brand’s direction, choices and tactics